You can exploit corporate technology and know-how. If your business is plagued by destabilizing fluctuations in your markets due to seasonal changes or demand cycles, you can even out your sales by tapping markets with different or even countercyclical fluctuations.You can reduce your dependence on the markets you have developed in the United States.You can extend the sales life of existing products and services by finding new markets to sell them in.Some of the specific advantages presented by successfully growing globally include: Seeking international growth by going global as an importer-exporter offers opportunity aplenty. For these growth-minded business owners, the rest of the world is their oyster. The American market for almost everything is huge, but it's not large enough for many entrepreneurs.
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